Why We Rock

The HealthCare Marketing Group is a unique advertising, medical website development, online marketing, practice management, and public relations (PR) consulting firm. We are one of the few marketing firms specializing in the special needs of the health care market and one of the most successful firms at harnessing the power of traditional marketing and PR with the vast marketing opportunities of the Internet.

We understand that the Internet is a valuable tool in educating patients, and creating opportunity to add efficiency, value and profitability. A powerful presence online is essential for the survival of any practice today and The Healthcare Marketing Group knows what it takes to keep you on top.

Meet The Team

CEO
Catherine Martin’s more than two decades of health care marketing experience directs the professional team at The HealthCare Marketing Group. Catherine has worked with large hospital budgets and single-physician practices. Her talent with analysis, tactical planning, and media buying and project management served her well as Director of Marketing for MedPartners Inc., and Associate Marketing Director for Practice Builders.

Million dollar budgets leave room for mistakes; private-practice budgets where every penny counts require strategy, precision, and a team approach. Ms. Martin and her team thrive on the challenge of working hand in hand with both large and small companies and making every marketing dollar add value to the client practice or business exponentially.

Catherin Martin graduated with an AA in Criminal Justice from Valley Community College, San Fernando Valley, CA.

She also has a BS in Criminology from California State University, Northridge, CA and an advance degree in Forensic Science from California State University Fullerton.

Sr. Art Director
Shanah Chomsinsub has a healthy background in both design and marketing. He has national design experience with major corporations/organizations such as: It’s Just Lunch, Ritz Carlton, Arrangements, Chantilly Lace, Cathedral City PD, California Highway Patrol (CHP), 2 Brothers Roofing, Verizon, 20/20, The Lodge, NWA, US Airlines, Alaska Air and the White Sheet. Shanah has been in the design field for more than a decade.

He graduated with a dual BA in Graphic Design and Marketing from California State University San Bernardino.

Sr. Web Engineer
Steve Ramos has a passion for programming that is evident to all that have the pleasure of working with him. His expertise includes designing and developing web sites and web site application components for businesses using XHTML, CSS, embedded flash video players, WordPress software customization, CGI using Perl, PHP, and ASP.NET with VB.NET and C#.

When not working, Steve devotes time in volunteer service, teaching and mentoring in his community.

Steve graduated with a BS in Business Administration concentrating in Computer Information Systems emphasizing Application Systems Development from California State Polytechnic University, Pomona, CA, magna cum laude.

Sr. Web Designer
Jason Van Dusen is the Computer/Web Integrated Graphic Specialist. With a handsome background of visual experience, he spent most of his young years as the Director of Marketing, leading Quail Electronics, Inc. to the top of their industry from 2000 – 2007. In his 16 years working with the best graphic publishing programs available, the level of design is endless. With an AAS (Associates of Applied Science) degree from Silicon Valley College, as a Computer Graphic Specialist, he quickly grasped the Marketing/Advertising Spectrum and continued his education with experience in the field, from CPC advertising and Search Engine Optimization (SEO) to web based applications and scripting.

Jason has created designs from Fortune 500 companies such as: BET, Soul Sessions Artist of the Year Yolanda Johnson 2006, J.E. Higgins Lumber Company, which includes Pella Windows & Doors, Golden State Flooring, and continues to wow our client’s today.

Sr. Copywriter
Kim Wilder-Lee was born into an old Hollywood family more years ago than she will admit publicly. Upon graduation from USC’s School of Journalism with a degree in Public Relations, she heeded the call of her genes and embarked upon a career in PR with an emphasis on entertainment.

After a brief stint as the show publicist for Montel Williams, the lure of working for a television studio was too great and she soon landed at Fox Broadcasting Company. Her years at FOX and sister company Twentieth Century Fox Television, were among some of the most exciting and rewarding of her career. While there she oversaw the launch and day-to-day campaigns of some of the most successful FOX series in the studio’s history, including “The X-Files,” “Cops,” “Living Single,” “Picket Fences,” and “The Simpsons.” She was also nominated for a Publicists’ Guild of America Award for her campaign for “Chicago Hope.”

Over the course of her career, Wilder-Lee has also worked for several highly regarded PR agencies, including industry powerhouse Rogers & Cowan. The scope of her experience also includes campaigns for consumer products for such companies as Eastman Kodak, Pepsi Cola, American Honda Motor Company (Acura), and Miller Brewing.

Managing PR Director
Gary Grasso has provided practice development and public relations services for health care professionals across the United States for more than 12 years. Gary specializes in representing a client list of physicians practicing in a number of different specialties including: OB/GYN, Oncology, Gastroenterology, Reproductive Medicine, Prosthetics, Orthopedics, ENT as well as many others. Recent news stories and interviews generated by the company include the latest developments in medical imaging, orthopedic surgery, cosmetic procedures, LASIK and cataract eye procedures,
to the latest treatments for rehabilitation of stroke patients. Gary regularly works with clients through media relations to handle Brand Development, Crisis Management and Grassroots Marketing. Gary Grasso majored in Business and Marketing and received his degree from California State University Los Angeles.